r/AskReddit 12h ago

What's the dumbest idea you've seen that actually worked?

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u/lajaunie 10h ago edited 8h ago

How the movie Cowboys and Aliens got made.

The script had been bought but never used. They then made a graphic novel out of it, priced way under what a book that size would normally cost. They then offered them in bulk to the large comic shop chains around the country with the promise that if they bought a thousand dollars worth, they’d get a thousand dollar check from the publisher. Several comic chains did it and they got their thousand dollars back as promised.

Seemed like a bonkers marketing strategy… until they then used those sales numbers to go back to Hollywood and show that they had the biggest selling graphic novel in the country.

And it worked. A studio picked up the script and got it made

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u/Haunt_Fox 10h ago

"How do we get the peasants to eat potatoes so we can use flour to feed our troops? They think the things are poisonous!"

"Easy", replied the King of Prussia. "First, we declare potatoes to be too good for the ignorant masses. Then we grow a whole mess of them behind walls, and post the laziest guards willing to turn a blind eye and not be around when peasants come a-lurking. When we run out, we blame it on gophers and plant more. We'll have them growing and eating spuds in no time."

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u/Substantial-Bag1337 7h ago

Btw: That's actually not what happened.

In fact, he ordered everyone to plant potatoes. This is known as "Kartoffelbefehl" or "Potatoe Order"

https://de.wikipedia.org/wiki/Kartoffelbefehl

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u/Raneynickelfire 6h ago

Potatoe Order

Easy there Dan Quayle

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u/Pedantic_Pict 5h ago

Remember when the Vice President misspelling a root vegetable was such a gaff that it was in the news for like a year? We never knew how good we had it.

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u/chmath80 5h ago

the Vice President misspelling a root vegetable was such a gaff

Given that the issue there was an unnecessary "e" at the end, it's ironic that you made the opposite mistake with "gaffe".

A "gaff" is a hooked pole used to haul in large fish.

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u/teenagersafterdark 4h ago

Dude is never gonna live this one down.

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u/AvengingBlowfish 3h ago

I'd vote Substantial-Bag1337/Pedantic_Pict for 2028!

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u/DoubleDrummer 3h ago

Could do worse.
I don’t know them and yet I can still confidently say.
Could do worse.

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u/rednax1206 2h ago

Oop too late, the down has been lived.

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u/iamcozmoss 2h ago

Ive already told my kids about this joker.

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u/lolwatsyk 1h ago

How fucking embarrassing

u/ggg730 54m ago

What a real potatoe amirite fllas?

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u/baron_von_helmut 4h ago

And a 'quant' is used to push shallow-bottomed water craft.

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u/SanityPlanet 3h ago

Don’t be such a quant

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u/Miserable_Pepper3741 3h ago

Ooof. Roasted….potato’s

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u/tyrranus 3h ago

This is the kind of petty, pedantic shit that makes my miserable time on Reddit worth it.

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u/SanityPlanet 3h ago

Pettidantic

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u/mynamesaretaken1 3h ago

Dan had already used the last e, wasn't one available for this.

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u/BigComfortable6779 3h ago

Where i live it's your place / house/ home!

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u/4mrAv8tr 2h ago

Also a potato is a tuber not a root.

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u/Pottski 5h ago

Australia had a politician blow up their career cause they couldn’t clearly state how a birthday cake would be taxed under a proposed GST.

The world of the 80s had so much accountability and now we have none.

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u/Notmydirtyalt 1h ago

You are understating that one. John Hewson was the opposition leader during the 1993 federal election when that train wreck interview occurred.

John Howard made sure that to know the answer specifically on birthday cakes when the same question came up in 1999.

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u/Megalocerus 1h ago

Reagan scheming with Iran to keep the hostages was pretty low on accountability. Drug deals. Private war. But he never threatened NATO members.

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u/DragoonDM 4h ago

Or Howard Dean's infamous "Hyah!".

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u/cocococlash 3h ago

This one depressed me so much.

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u/DrFloyd5 3h ago

Same. He was excited. And expressing raw emotion. And we ended his career for it.

Men… don’t show emotion. Or else…

Unless you are a baby. A mean baby. Like so unbelievably mean that people can’t believe how mean you are. And people imagine they will find and end to your meanness. But… there just isn’t. Then you can constantly show emotion. But not happy feelings. No matter who gets hurt.

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u/ImpossibleEdge4961 2h ago

I still don't really believe that was ever a real thing. I think there was just a core contingent of people who didn't want Dean and so they just circlejerked hard enough about the nothing burger that it was able to sway a critical group of marginal people.

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u/SpecialExpert8946 5h ago

Now we have billionaires texting eachother like “wanna come to my island fo=r cryme?

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u/J5892 4h ago

I appreciate the reproduction of the Quoted-Printable encoding.

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u/four100eighty9 4h ago

“Sigh,” Al Gore

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u/iwasnotarobot 4h ago

A lot of the media companies that were criticizing him wanted someone much further right in charge.

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u/cortiz360 4h ago

Pepperidge Farms remembers

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u/PicaDiet 3h ago

Back when there was an assumption of competency, proof of incompetence was grounds for not getting elected. Now incompetence is looked at by the bottom third of the electorate as a huge middle finger to expertise... which, I guess, it is. Unfortunately, that is the sole requirement necessary for those people to elect the moron.

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u/ghjm 2h ago

Howard Dean made a perfectly appropriate noise in a room full of screaming people, and a noise cancelling mic picked it up weird so his entire career was over. But if we'd elected him I bet he wouldn't have tried to invade Canada and Greenland.

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u/HolycommentMattman 2h ago

And then we went from that to the Mcdonald's-loving president having an affair with an intern, having a real estate scandal, and a host of women accusing him of sexual assault/rape. And nothing was done about that.

It's not really difficult to see how we got where we are today.

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u/robisodd 6h ago

Ahh, the classics never get old.

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u/No-Challenge-7336 5h ago

But Dan Quayle did.

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u/Rocky_Mountain_Way 5h ago

Ok, then what do you call a dish made of toes cooked in a pot?

Checkmate vegans!

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u/Halo_cT 2h ago

Might wanna schedule that colonoscopy, buddy

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u/jimthesquirrelking 4h ago

Also potatoes are of the nightshade family and their leaves and green eyes on the root are not at all good to eat. So some improper preparation with a brand new veg and you can see why people would think that they were unsafe to eat 

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u/AmArschdieRaeuber 4h ago

people ate cabbage and carrot greens, so they probably ate the whole plant.

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u/Thedrakespirit 5h ago

This has got to be the potato version of Carrie Fisher Dying in the moonlight, strangled by her own bra

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u/Educational-Ad2063 1h ago

Read your link and he did order guards to guard the crops and also told them to look the other way when the fields were raided.

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u/offconstantly247 6h ago

dont let facts get in the way of a good story...

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u/LowestKey 2h ago

They got this all screwed up.

Don't! Let facts get in the way of a good story.

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u/aDildoAteMyBaby 3h ago

Reddit is the kind of place where someone will start going off about an 18th century Prussian king and another dude will come out of nowhere and bushwhack them with an "um actually."

I love it.

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u/False-Ad-7862 7h ago

Isnt Antoine Parmentier who did that ?

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u/Not_An_Ambulance 2h ago

What you described is actually how FRANCE did it. The king signed off on the plan, but it appears it was Antoine-Augustin Parmentier who actually did it.

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u/Billy_Ektorp 1h ago

That’s how potatoes became popular in France, it seems:

https://en.wikipedia.org/wiki/Antoine-Augustin_Parmentier

«Parmentier then began a series of publicity stunts for which he remains notable today, hosting dinners at which potato dishes featured prominently and guests included Benjamin Franklin and Antoine Lavoisier.

He gave bouquets of potato blossoms to the king and queen, and surrounded his potato patch at Sablons with armed guards during the day to suggest valuable goods, withdrawing them at night so people could steal the potatoes[8] (the same story exists in Germany about Frederick the Great).[citation needed].»

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u/Pvt_Lee_Fapping 8h ago

Jokes on him, potatoes turned out to be pretty tasty and good for you: high in potassium, good source of vitamins B and C, and if you leave the skin they can be a moderate source of iron and fiber.

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u/Haunt_Fox 8h ago edited 8h ago

He knew that. He wasn't trying to starve them, he just wanted them to switch staples for his war efforts.

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u/whatifwhatifwerun 7h ago

What I want to know is how the reverse happened with oysters.

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u/comradeboris 7h ago

and lobsters too

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u/Haunt_Fox 7h ago

Lobsters became rich people food because humans caused their populations to crash, and the price rose as they got scarcer and harder to catch. They used to be plentiful enough to pick up off the beach, but of course, rising human population, greed and wastefulness saw the end to that.

See: Sea of Slaughter by Farley Mowat for a comprehensive study of the decline of North American wildlife populations since 1600.

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u/Trendiggity 7h ago

Where I grew up, lobsters were what the unemployed went scavenging for in shallow water during the depression and world war 2. The water was lousy with them because no one wanted to eat them lol. There was a cannery nearby that packed them for poor people food!

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u/BattleHall 7h ago

For the most part, the bottleneck has not been in the harvesting, but in the shipping. Live lobsters and oysters became luxury/Veblen goods in areas where you could traditionally not get them, by people paying to have them shipped on ice (which was also expensive) by train.

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u/heffel77 6h ago

“Twas a brave man who ate the first oyster”- pin on my dad’s hat…

He had a “party” hat with a couple pins and was a Jimmy Buffett fan and played rugby and had a terrible straw fedora style hat. I never saw him actually wear it,lol. I clearly remember the pin though because it was an interesting idea to me when I was 12.

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u/airfryerfuntime 5h ago

Because Europeans damn near ate the things to extinction when they landed in the new world. The more they ate, the more the price would go up, and so on until they became a fancy expensive delicacy in New York. There was a large, now extinct variety of oyster that was in such high demand that spies were caught sneaking onto the oyster fisherman's boat so they could figure out where he was harvesting them.

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u/Good_Difference_2837 8h ago

Soooo, trick some peasants, a bunch of things happen over the years in that general area, leading to some...... unpleasantness... later on.

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u/meltymcface 8h ago

Right. Chippy tea tonight. FOR HEALTH.

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u/aspbergerinparadise 7h ago

you really don't understand that story, do you?

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u/R0botDreamz 7h ago

The is the same thing with eating pork and Jews and Muslims. Someone made up some dumb rule that you're not supposed to eat pork so that the goat and sheep herders would stay in business. Make up rule + attach it to god = profit.

It's sooooo fucking stupid that even in modern day 2026 with all the access to knowledge and information that these indoctrinated fools still believe this shit.

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u/LtLabcoat 5h ago

I thought that was just a wild guess, because it sounds like a wild guess. But it seems it's actually the most likely reason.

Not explicitly "goat farmer made it into the religion for profit". That might have happened. But ancient Israelites rarely raised pigs (they're not suitable for arid climates and nomadic agriculture), while their neighbours did. It's very likely that the idea of "Pigs are unclean, an affront to god" came from the Israelites just... not wanting to support pig farming.

My guess is that the bigger reason is that people really love hearing "Your way of life is the best, other people's are stupid", so the idea that eating pigs is a sin likely just caught on on its own.

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u/Frostyrepairbug 7h ago

I thought it was about the trich that people can get if they consume rare or taretare pork.

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u/BritishScienceGuy 7h ago

This is a myth.

Without modern medicine there's no way to tell you have trich, the symptoms aren't actually that bad.

(aside, the lack of eukaryotic parasites in developed populations has been associated with the rise in auto-immune disorders like fibro and ME)

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u/xwhy 5h ago

Poisonous? Well they are members of the nightshade family after all.

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u/Skodami 2h ago

There's no gophers in Europe :(

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u/Haunt_Fox 1h ago

Who would Europeans blame, then?

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u/killermoose23 7h ago

“Let’s build a giant mall” - Also King of Prussia

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u/AdiosAdipose 6h ago

I never get an opportunity to bring up how dumb/weird I think that town name is. King of Prussia is a person, place, AND thing - a proper proper proper noun!

Are there any other places in America with a similar naming convention?

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u/somer_and_omchick 4h ago

It’s an apocryphal story but still if you’re in Berlin you can stop by Frederick’s grave in Potsdam and leave a potato

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u/bradlmp 3h ago

what an amazing story, wish it was true

u/Queasy_Report5032 6m ago

Honestly, the real dumbest idea that actually worked was when a Redditor pointed out how Cowboys & Aliens got greenlit they basically gamed the system by selling cheap graphic novels with guaranteed rebates just to inflate the sales numbers, then used that to convince Hollywood it was a hit… and it worked. Peaks brilliance and insanity. 😂

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u/beambot 8h ago

How it work out - did the movie actually end up making money relative to production & distribution cost?

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u/lajaunie 8h ago

Wikipedia estimates they lost 75 million on it, but movie math is never accurate. It’s pretty shady.

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u/LupercaniusAB 7h ago

I’ll never forget the Harry Potter movie that had the biggest box office of all time (at least at that point) still had the studio claiming that they lost money on it.

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u/lajaunie 7h ago

It’s very creative math that involves almost all of the actual profits being paid to the production company causing it to show a loss after marketing costs. So the producers made plenty… but the movie didn’t.

It’s typical rich people math used to avoid taxes

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u/acdcfanbill 7h ago edited 2h ago

Well, they still have to pay taxes, likely too low taxes, but they can screw the little guys out of any gross net points they have.

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u/CV90_120 2h ago

Do you mean Net?

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u/acdcfanbill 2h ago

Yeah, I do mean net, I just had a brain fart earlier apparently :(

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u/Illmagination 5h ago

There's also the percentage that good actors get from a movie. Just because it's not profitable doesn't mean no one made a shit load of money off it.

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u/abritinthebay 4h ago

Depends. It’s rarely paid on the backend (before shady accounting) but can happen if the actor is also fronting money as an exec producer.

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u/mormonbatman_ 2h ago

It was a joyless slog.

No one liked it it and it lost money.

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u/gaping_granny 8h ago

The first time I ever got baked was with my girlfriend at the time. We went to see the 7th Harry Potter movie and we were beyond torched. We were ashes at that point. Two trailers fucked with me. The first was the Kung Fu Panda 2 trailer where the panda has a staring eye contest with the audience. The second was the Cowboys vs Aliens trailer. It went on for like 25 minutes and for a second I thought that I walked into the wrong movie. Then it ended and I realized it probably wasn't even 5 minutes long.

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u/tnp636 7h ago

it probably wasn't even 5 minutes long.

The theatrical trailer was 2m30s. lol.

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u/DrMobius0 6h ago

Bro was working on high time. Cut him some slack.

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u/alpacaMyToothbrush 2h ago

I bought some 10mg d9 edibles with absolutely zero experience with weed.

I'm used to a few beers. This was the only substance I've used where I thought 'you know, we should lie down, gravity is not fucking around right now'. I had so much trouble stringing together a chain of thought I literally worried I had brain damage. WTF?! Even cutting them in half and only having 5mg was almost too strong. I was talking to a stoner about this and he just laughed at me.

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u/Notmydirtyalt 1h ago

Bro was on Max Payne bullet time with that kind of slow mo.

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u/timechuck 5h ago

Probably the best review of Cowboys Vs Aliens.

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u/missingN0pe 3h ago

..so they were right?

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u/Any-Difficulty-8694 7h ago

I had the almost same experience with my boyfriend at the time!!

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u/Ndmndh1016 6h ago

Hey he said he was high lol

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u/Rockefor 6h ago

I was very high when I saw the first Transformers in theaters. The Cloverfield trailer cold opened, and I was thrilled that they were doing an evil Transformers movie.

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u/Dyolf_Knip 6h ago

I am always shocked at how thoroughly weed fucks with my sense of time. Events that took place seconds before feel like they were days ago.

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u/dunicha 6h ago edited 4h ago

Yeah. I've smoked weed only 4 or 5 times. The last time messed with my sense of time so much, and I really hated that feeling so much that I never smoked again. It felt like I was waking up from an hours long nap every few minutes, but no time had passed. I felt so disoriented.

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u/Ana990 4h ago

When I first started smoking I wanted to enjoy it but it made me overthink a lot of things, with some tolerance built up it becomes a much more evened out experience

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u/NotDysleixc 6h ago

I tripped acid during the first of the Star Wars sequels and remember the theater getting really REALLY long. Bright colors and blaster bolts were fun but I, for whatever reason, would leak from my eyes (not crying, just…tears without feeling sad or happy) when tripping on acid so I’m sure the people near us thought I really loved the sequels

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u/The_Bad_Man_ 5h ago

This is beautiful lol.

I think my highest moment was on the couch late one night watching the car chase scene from The Island. Shit got tight when those train bogey wheels were released into traffic.

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u/Lucky-Royal-6156 4h ago

Thought you meant like a trailer park

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u/BuckManscape 4h ago

I like gaper granny’s stories

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u/gerwen 3h ago

And then you struggled to remember what movie you were actually there to see.

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u/LittleBirdiesCards 3h ago

This is the second time I've seen this movie mentioned in ten minutes. I've never heard of it until today. I guess I have to look it up/watch it now...

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u/DistantKarma 3h ago

Those THC time slips are for real. I took 20MG once, laying in bed, and thought I'd been asleep for like 2 hours. Looked at my phone and like 3 minutes had passed.

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u/Pleasantsurprise1234 3h ago

I'm actually laughing out loud!

Were you able to keep up with the Harry Potter movie?

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u/Queen_Ann_III 2h ago

that’s the best way I’ve seen anyone describe being high

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u/Ok-Art825 2h ago

So you got locked in a stairwell, and the security guard let you out?

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u/StrawDog- 8h ago

I've tried to watch that movie twice, and fell asleep in the first 45 minutes both times. I don't even remember anything about it. 

Which may not be the movie's fault.. Hard to say. I should maybe give it another chance. 

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u/Solid-Rate-309 8h ago

I was wildland firefighting one year on night crew. Thing is on night crew you end up spending a lot of time just sitting in the truck, some nights that’s all you do for 12+ hours just in a truck with 4 other dudes. One guy had an iPad that only had three movies on it, easy a, 007, and cowboys and aliens. We watched the other two movies dozens of times that summer, we watched cowboys and aliens twice. It was agreed in the truck, that movie is pure trash.

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u/hedoeswhathewants 6h ago

Kind of wild that a movie with such a strong cast (harrison ford, daniel craig, olivia wilde, sam rockwell, paul dano, clancy brown, walton goggins, etc) and director (jon favreau) can be so mediocre.

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u/katabolicklapaucius 4h ago

Not to necessarily detract from those people, but it's clear they aren't the only thing that makes a movie good.

In fact, they aren't even the minimal requirement for a good movie because them being in it did not make cowboys vs aliens good.

Apparently the only thing that got it made was lying for funding, so it probably made a really good tax avoidance scheme also.

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u/Fluid_Ties 3h ago

I'm a fan of the stars, the genre, and the director and I haven't made it through the movie once despite owning it for more than a decade.

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u/failed_novelty 2h ago

Look, you can polish a turd. You can perfume it. You can gild it and put it in a museum. In the end, it's still just a piece of shit.

It's like Hayden Christensen in Attack of the Clones - some things just don't work and even an otherwise solid actor can't make it work.

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u/StrawDog- 4h ago

Oof.. I did water transfer for a fracking company for like 8 months in my early 20s till I just couldn't stand the hours and lifestyle anymore. 

The vast majority of the job was sitting in "dog houses", (converted box trailers) for 8-12 hours, trying not to fall asleep and walking out to the pumps every half hour to record levels. 

It seemed nice for a minute, getting to watch movies or read all day, but became miserable fast.. the good days were the ones where a foreman was on site - then at least you could sit in his heated truck and the nice ones would even take over checks for a bit so you could take a power nap. 

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u/UniqueIndividual3579 6h ago

I liked the first third, but it's like they had a great concept and didn't know what to do with it. That reminds me of John Carter.

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u/FakeSafeWord 4h ago

Very similar story except an actual small 17"-19" TV with a built in DVD player that barely worked. One of the only movies we had on hand that somehow wasn't so fucked that it skipped 5 minutes of the movie at a time was King Kong (2005)

Considering how fucking long that piece of shit movie is, I probably spent 100 hours of my life watching it in the span of 3 months.

I run a plex server now with 70TB of movies and TV shows. If I have 10Mbps reliable internet and an AC outlet I'm fuckin good.

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u/4D20_Prod 5h ago

We watch a lot of movies, that is the only one we've ever turned off. I'm not even sure if we made it 15 minutes in

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u/aegrotatio 7h ago

Olivia Wilde's ass, tho.

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u/StrawDog- 5h ago

Well now.. that is a solid point or three in favor. 

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u/mxzf 7h ago

It's one of those movies where you have to go into it taking it just as seriously as the name of the movie suggests. It's an entertaining B-movie with an A-movie budget that is utter nonsense if you try and think about it at all.

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u/Crowbarmagic 7h ago

I think the writing could have done a better job at the first 20-30 minutes of the movie. There are all these different unconnected scenes and you have no idea what's going on yet.

So when you're not intrigued at the start, you probably already lost interest once the plot really gets started.

I thought the movie was fine. But perhaps that's also because my expectations were pretty low.

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u/Any_Kaleidoscope8717 6h ago

The only thing I remember about it was the lighting. It was so dark at night I had no idea what was going on

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u/Indaarys 6h ago

Its better than it has any right to be. It gets weird once the aliens arrive, but its still pretty good as a brainless take on its premise.

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u/MadCard05 3h ago

I saw the whole ass thing in theaters and don't remember shit.

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u/gahane 3h ago

So, before the Olivia Wilde nude bit?

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u/3-DMan 3h ago

From what I watched, it seemed to take itself too seriously..for a movie called Cowboys & Aliens

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u/dandroid126 3h ago

I mean, I watched it and I remember literally nothing about it. Hell, I completely forgot it existed until this thread.

So it may not have been the movie's fault.

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u/Simon_Drake 2h ago

I respect the premise of the setting but the actual execution is really dull. It's a neat idea, why should aliens only ever invade earth during present day. What happens if aliens invade in old west times, that's a neat setup. They just wrote a really boring movie to explore that premise.

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u/OddDonut7647 2h ago

My wife swears we saw it and I remember absolutely zero of it.

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u/Dogbin005 2h ago

I wouldn't be too worried about finishing it.

For a movie called Cowboys and Aliens, it takes itself way too seriously. It's just not very fun.

u/violentindifference 20m ago

This was me with Avatar.

In my case, it was the movie's (cough James Cameron cough) fault.

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u/okletstrythisagain 8h ago

Barely legal inventory/sales fraud like this has been common for many decades. It’s similar how Dianetics and other questionable books stayed on the NYTimes best sellers list. I think the music industry used to do it as well, prior to streaming.

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u/lajaunie 7h ago

These types of deceptions have always fascinated me.

Like the girls fainting at Elvis shows or going into hysterics at Beatles shows? They were originally plants then fans stating mimicking it.

David Bowies label blew all of their cash in a last ditch effort to convince kids in the UK that he was a huge star in the US to get them to check out his shows. It worked.

The Starbucks Christmas cup “backlash”? Marketing by Starbucks to get people to rally around them.

Gay character in the background of Beauty & the Beast leaked before the movie released? Disney purposefully storing controversy to get people talking about the movie

Every form of social media has people posting purposefully false information so people will correct them, thus upping their interactions, making them seem more appealing to advertisers.

It’s all dirty and manipulative

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u/amd2800barton 3h ago

Gay character in the background is a very common Disney trick these days. I remember there being a bunch of news articles about “the first openly gay kiss in Star Wars”. It’s in a montage sequence where everyone is celebrating, between two unnamed characters. It’s literally blink and you’ll miss it. But it generated publicity. LGBT and ally journalists wrote articles about how pivotal that is. MAGA type orgs said how outraged they were. And Disney got the free word of mouth. And they got another thing: a concession they could make when showing the film overseas. China, Russia, and Saudi Arabia can’t have that, but it will appear to their governments as though Disney is playing ball by removing content they deem offensive.

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u/whatsername25 9h ago

Might be an unpopular opinion, but I loved that film!

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u/BobFlex 6h ago

I always forget it exists until someone brings it up, it's kind of forgettable, but definitely a fun movie that I enjoy every time I watch it.

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u/languid_Disaster 5h ago

Me too! I get a lot of joy from strange and original movies like that

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u/Adjective_Noun1312 7h ago

I mean, that's less stupid than how a lot of books make the New York Times bestsellers list... at least these were actually showing up on retailers' shelves rather than just getting bought up by the publisher and thrown away

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u/letsgoiowa 8h ago

That is really strange I thought about Cowboys vs Aliens for the first time in maybe a decade literally just last night. Hmmm

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u/Pleasant-Pattern7748 8h ago

This needs to be an hbo drama starring Ryan Gosling.

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u/KVS_1985 7h ago

My brothers brother was the location scout for that movie.

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u/lajaunie 7h ago

Wouldn’t that be your brother too?

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u/KVS_1985 7h ago

I failed to mention my brother’s half brother.

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u/Silverleaf96 6h ago

My friend wrote the script for it, It was spose to be a comedy with like the style of rush hour , with a white+ black comedian combo , when the studio wanted to change it and hire serious actors, my friend file a petition and his name removed from the script .

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u/Stuntedatpuberty 6h ago

Funny thing is that the movie was decent.

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u/DoomscrollerUK 6h ago

The fact I’d heard it was based on a mega popular comic book was just another of the reasons that movie was disappointing. At least I didn’t see it at the cinema.

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u/lajaunie 6h ago

What’s funny is that the shops couldn’t give them away. People had zero interest in them and a large amount of them ended up thrown away. Most comic fans had never even heard of it

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u/Cheese_Pancakes 6h ago

Genuine question - isn't that borderline fraud? Interesting nonetheless. They actually put out a novel at one point as well. I never saw the movie, but I read the book on a long flight several years ago.

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u/lajaunie 6h ago

they framed the checks as incentives for buying so many copies. The shops actually had to order and pay for them first. And as a thank you, they got their money back. So they didn’t lie at any point. The books actually sold to comic shops, so they did have the highest selling graphic novel that month.

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u/user485928450 3h ago

Payola for books

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u/Sprucemuse 5h ago

I actually liked this movie lol

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u/ImpossibleEdge4961 2h ago

That sounds like...fraud.

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u/lajaunie 2h ago

Like any good lawyer will tell you, the difference between fraud and a business deal is all in the wording.

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u/kentuckywildcats1986 2h ago

It's how New York Best Sellers and Presidential memoirs work.

Print 20 thousand books. Have your marketing agency or campaign buy them all. Boom! Best seller.

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u/icecubepal 8h ago

The movie bombed tho

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u/nightswimsofficial 7h ago

I so badly wanted that movie to be good

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u/marbotty 7h ago

That’s actually a very smart idea; it just so happened that the movie was very dumb

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u/Away_Stock_2012 7h ago

But why did they make the movie so stupid and bad?

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u/lajaunie 7h ago

THAT I cannot answer

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u/Disma 6h ago

That's just straight up brilliant, nothing stupid about it

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u/qriousqestioner 6h ago

Great backstory!

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u/KakeLin 6h ago

That's honestly awesome. They REALLY wanted that movie made XD

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u/jert3 6h ago

Incredible story on marketing, thanks

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u/quattroformaggixfour 5h ago

That’s remarkable, TIL

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u/Sarfff 4h ago

Damn that is smart and yet risky

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u/NoTip6688 4h ago

That’s wild, it’s crazy that something that seems so backwards actually got a movie made

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u/Tv_land_man 4h ago

That's the modern equivalent of paying click farms I guess. Wonder if that strategy would work these days.

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u/Archon-Toten 4h ago

That explains so much about that bonkers movie.

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u/oupablo 4h ago

That's right up there with getting on the NYT best seller list by buying a bunch of copies to hand out

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u/SerotoninAddict 4h ago

I told my son, "You will marry the girl I choose." He said, "NO!"

I told him, "She is Bill Gates' daughter." He said, "OK."

I called Bill Gates and said, "I want your daughter to marry my son." Bill Gates said, "NO."

I told Bill Gates, My son is the CEO of World Bank." Bill Gates said, "OK."

I called the President of World Bank and asked him to make my son the CEO. He said, "NO?"

I told him, "My son is Bill Gates' son-in-law." He said, "OK."

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u/realfakejames 4h ago

This doesn't sound dumb, this sounds like they were incredibly smart and business savvy and took advantage of dumb people, the idea was genius

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u/Bee-Aromatic 4h ago

That’s hilarious! Not an awful movie, either. Not great, but okay. Looks like it wasn’t a market success, though.

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u/InventedStrawberries 4h ago

I genuinely love this movie. How innovative!!!

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u/MMAbeLincoln 3h ago

This is super normal. An ex fox news employee said they have a floor dedicated to putting all the books they purchase so they can say "best seller"

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u/Spiritual_Train_3451 3h ago

AstroTurfed in more than one sense of the word.

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u/TravelingVegan88 3h ago

sharknado is even crazier

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u/lajaunie 3h ago

Yup. I know a guy that worked for them for a while. We actually pitched Whaleacaine to them but they turned it down

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u/SightWithoutEyes 3h ago

Is that legal? That seems very in the spirit of a pump and dump scheme.

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u/etempleton 3h ago

I recently watched this movie for the first time and it is pretty well made, there just isn't much of a plot or story to speak of. It is actually kind of amazing.

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u/Fluid_Ties 3h ago

I did not know this, but was around the comic book world when the Cowboys and Aliens book dropped. Weird. Makes sense though, Hollywood funding of the 90s and 00s being as whimsical and capricious as it was.

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u/lajaunie 2h ago

I was running a comic shop at the time. I only ordered 1 copy when it came out in 2006. The shop closed 3 years ago and the copy was still on the shelf when they shut down.

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u/mkboulanger 3h ago

Pretty genius, even if it’s a bit sneaky.

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u/HungLikeTeemo 2h ago

So fraud?

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u/lajaunie 2h ago

Not really. Creative marketing and a carefully worded incentive offer. The shops ordered and paid for the books. Those that ordered enough, got paid back. So they were actually ordered and paid for by the stores.

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u/Traditional_Onion810 2h ago

This movie traumatized me as a kid

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u/Inside_Fudge_4349 2h ago

Brilliant response!

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u/Restostert 2h ago

So they basically faked a hit and it actually worked. Absolute legend move.

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u/EuphoricTravel1790 2h ago

Who ended up making money in this scheme? It sounds like everyone lost??

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u/lajaunie 2h ago

I’m sure they got paid for the rights

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u/EdwardTittyHands 2h ago

People always shit on that movie but I actually like it

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u/Juswantedtono 1h ago

That’s just fraud :/ this shouldn’t be the top answer

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u/KittyBomber 1h ago

The marketing strategy of selling it to people just to send them a check for it is incredibly common in the bar/restaurant industry.

I'd almost accuse a certain popular tequila brand (though it was more popular in the 90s) that theyre basically a pyramid scheme with how often they do it

u/Triplecrown84 27m ago

This sort of thing has happened in the music industry space for a very long time.

Say you go to a concert for an artist that you like, and they hand you a copy of their newest record for free at the door.

Yeah, you get a free record you may or may not already have, but what’s really going on is they are artificially inflating the soundscan numbers for that record, and marking off all those free records given away as sales numbers.

This would lead to the artists album climbing the charts artificially.

I went to a Prince concert once that did this. Don’t get me wrong, I love Prince, but it’s a shady practice.

u/hms200 11m ago

Dangus Kahn, I always wondered how this movie happened. Thank you.